I’ve waiting for this to happen for so long now and I believe most of you reading this would also share the same thought – removing crap out of all the Google search result queries. Many a times it’s annoying when you get a page load of queries that make absolutely no sense for what you searched or some particular website showing off every time you search for a given keyword, that pisses you off because it has nothing less than crap filled into it. Some sites like most torrents have a short writeup on any keyword you search instantly made, which is either irrelevant or has an ad link attached to it.
The already existing Larry Page and Sergey Brin patented Pigeon Rank Algorithm works well but treats all web pages equally and when say this, I mean all pages including the ones discussed above are given status initially and then page ranked depending upon their backlinks. So you see many times a website having copied or plagiarized, non-original or even having content that doesn’t make any sense having a PR better than the one which originally posted it. Although Google punishes those publishing copied content through it’s AdSense policy but there are jokers out there may change a few paragraphs or make a beautiful collage by copying content from 4-5 websites. So the scenario remains the same.
So the new update comes as major change in what we actually get out of Googling out search queries. The change is simple. All those websites having low-quality, copied content are “Paged” down and other sites having creative content with original writeup are “Ranked” up. So the search refines everything. According to Google’s update on their algorithm, the so called “Content Farms” or those websites that simply hire freelance writers to generate textual content that satisfies the search engine algorithm so as to generate maximum revenue out of advertisements, will have their revenues cut off since the search engine support will go down and their results will show up at the bottom or atleast lower than their high-quality counter parts. This is done to encourage a “Healthy Web Ecosystem”, posted Google’s engineer in their official blog post GoogleBlog.The change impacts around 12% of Google’s queries.
There’s a chrome extension that will surely serve as a helping hand in further enhancing the search results and improving the already updated algorithm – Personal Blocklist Chrome Extension – which allows users to manually block websites from showing up in search results.
The update although does not rely on this extension, which is worth noticing. But still the algorithm blocks 84% of the top 12 domains collected from user data of the extension. Combining the algorithm with the chrome extension data will surely make the process much better.
I hope Demand Media and Answers.com get notice of this since they are the biggest content farms. So quality will survive, finally!!!
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